MEET OUR COFOUNDER, GARY VAYNERCHUK

You most definitely know him as @GaryVee, but did you know our co-founder and entrepreneurial icon has been a passionate member of the wine industry since he was 14? With a mastery earned from working with winemakers and shoppers from a young age, Gary launched one of the world’s first wine e-commerce businesses, one of the world’s largest independent wine retail companies, and now, Empathy Wines, which he co-founded with fellow industry insiders Jon Troutman and Nate Scherotter. Together, they share a vision to bring people the highest quality wine at the most accessible price.

SHOP OUR LATEST VINTAGE

2021 EMPATHY COLLECTION

2021 EMPATHY COLLECTION

$60

2021 EMPATHY ROSÉ

2021 EMPATHY ROSÉ

$20

2021 EMPATHY WHITE

2021 EMPATHY WHITE

$20

2021 EMPATHY RED

2021 EMPATHY RED

$20

2022 EMPATHY ZINFANDEL

2022 EMPATHY ZINFANDEL

$35

2021 Rare Robot Red Blend

2021 Rare Robot Red Blend

2021 Napa Valley Rare Robot Red Blend is a limited edition wine made in collaboration with VeeFriends, the extraordinary NFT community created by Empathy Wines Co-Founder Gary Vaynerchuk. This Bordeaux style red blend has flavors of fig, dried cranberry, and sweet cigar with aromas of black cherries, blackberries, and plum. Enjoy it with roast duck with thin slices of orange.

Grapes icon

Merlot
Zinfandel
Pinot Grigio

Icon of a nose smelling wine

Blackberry
Black Cherry
Tobacco
Plum
Clove
Cedar

Icon of lips tasting wine

Fig
Dried Cranberry
Sweet Cigar

Pairs well with:

Grilled Duck Breast with a side of Caramelized Roasted Vegetables or Pasta with Bolognese

LEARN MORE

WHAT DOES THE HEART MEAN?

We included a heart as part of the Empathy logo to show our gratitude and nod to our co-founder, Gary Vaynerchuk! When his first book launched, Gary began signing his name with a heart to show his gratitude and now Empathy uses the same heart in our logo.

THE PROCESS MAKES
THE PRODUCT

🍇 Sourcing high-quality grapes
from acclaimed growers throughout California

🍷 Aging and blending our wines
in our own barrels and state-of-the-art tanks

👅 Sampling dozens of blends
until we’ve got it just right

📦 We save you money and a trip
to the store by shipping to you